About us
Deen Brothers is a pioneering Sri Lankan business with a 80-year legacy of excellence. From humble beginnings to a thriving enterprise, we specialize in quality industrial tools and equipment, serving customers nationwide with innovation, reliability, and an unwavering commitment to superior products.
Since 1940: Powering Progress Through Industrial Excellence.
Rooted in Matara’s entrepreneurial landscape, Deen Brothers emerged in 1940 as a modest family business founded by S.M.M. Shareef Deen and S.M.M Nazeer Deen.
The company weathered significant challenges during the tumultuous 1970s, experiencing a critical turning point when 17-year-old M N M Najeeb Deen boldly stepped in to revitalize the struggling enterprise in 1977. His visionary leadership transformed the business, securing pivotal contracts with major development projects and gradually expanding from local operations to a nationwide distribution network.
500+ Authorized Dealers
200+ Dedicated Employees
Passionate professionals driving innovation and excellence across multiple departments.
Who We are?
Deen Brothers (DBL) was founded in 1940 by the Deen siblings, S.M.M. Shareef Deen and S.M.M. Nazeer Deen, in Matara, Sri Lanka. Established as a pioneering business of its time, the company faced challenges during the socio-economic downturn of the 1970s. However, in 1977, a determined young entrepreneur, Mr. M.N.M. Najeeb Deen, took charge of the struggling business at just 17 years old. With an unwavering vision and an enterprising spirit, he revitalized DBL, steering it toward growth and stability.
DBL’s resurgence began with its involvement in large-scale infrastructure projects, supplying materials to companies such as Ballast Nedam (for the construction of the University of Ruhuna) and Begferast (for the Nilwala River Project). Over the years, DBL became a trusted supplier for major national projects, including the Nilwala College of Education, Akuressa, Road Development Authority, and Lunugamvehera Project.
In 1982, DBL was incorporated as a Limited Liability Company, with Mr. Najeeb Deen as the Managing Director. Recognizing the growing demand for high-quality industrial and mechanical tools, DBL took a revolutionary step in 1990 by expanding its product portfolio to cater to self-employed professionals, small-scale industrialists, and entrepreneurs. This strategic move laid the foundation for the company’s dominance in the tools and machinery sector in Sri Lanka.
By 1992, DBL ventured into import trading, establishing an island-wide distribution network. The company’s first dealership, Priyanandana Stores in Kamburupitiya, marked the beginning of an extensive network of over 500 dealers nationwide. A strong emphasis on after-sales service led to the establishment of multiple service centers, ensuring customers received comprehensive support beyond the point of sale.
DBL further expanded in 1993 by opening a branch in Colombo, which has since grown into a state-of-the-art, four-storied business complex on Sangaraja Mawatha. This facility stands as a testament to DBL’s success and continued growth.
Our Commitment to Quality
DBL’s reputation is built on sourcing high-quality products tailored to Sri Lanka’s agricultural, industrial, mechanical, and technical sectors. Through extensive overseas collaborations, participation in international trade fairs, and continuous research & development efforts, DBL meticulously selects premium products from leading manufacturers in the USA, Germany, China, Japan, India, and Taiwan.
A defining feature of our business is our tagline “With Warranty”, which symbolizes our unwavering commitment to quality and reliability. Every product under the DBL brand comes with a guarantee, reinforcing customer trust and satisfaction.
DBL proudly serves as the exclusive agent for renowned global brands, including Oregon, Toptul, Dongcheng, Golden Bridge, and UYUSTools, offering a comprehensive range of tools, machinery, and equipment to industries across Sri Lanka.
Growth and Expansion
Our Vision
To proceed with no imaginary concepts but to cater with a focused determination.
Our Mission
To continue our efforts to provide our customers superior Quality and reliable products With our DBL Logo.
Our Purpose
To empower Sri Lankan industries with innovative, high-quality tools and equipment, driving technological advancement and economic progress nationwide.
Our People: The Driving Force Behind DBL
With over 200 dedicated employees, we blend generational wisdom and youthful innovation. From our founder’s visionary leadership to our current team’s technical expertise, we embody continuous learning and professional growth.
D.Jayaweera
We directly import From
Can’t find what you need?
Nationwide Reach
500+ authorized dealers spanning Sri Lanka, ensuring our quality industrial tools are accessible everywhere. Local presence, national impact.
Direct Global Sourcing
Meticulously selected products imported directly from leading manufacturers in USA, Germany, China, Japan, India, and Taiwan. International quality, local expertise.
Comprehensive Warranty
Every DBL product comes with our trusted "With Warranty" guarantee. 80 years of business built on product reliability and customer trust.